MAPPING.WORKS ROOMS FOR OTAS

room name unification

Improves customer retention

Improvesuser experience

MAPPING.WORKS ROOMS

BETTER USER EXPERIENCE

A common problem OTAs face is how their hotel room offering is displayed. Because of the lack of room name standardization, often times the same room can be displayed to the customer multiple times with varying descriptions. This lowers the quality of the user experience and can lead to loss of bookings and retention issues.

Mapping.Works - Rooms changes this reality. It enables unification and standardization of room/rate offers, meaning one listing for each room type, without repetition. Each offer for that room is compared and unified with a standardized name, images, and room and rate descriptions. These changes enable new filtering options and hyper personalization for your end-users, leading to substantially higher conversions.

OTAs can also take advantage of new pricing capabilities made possible using room and rate mapping. With the ability to accurately compare rooms and rates, OTAs gain visibility into market pricing and can create markups that are dynamic instead of fixed. This means that markups can change as market pricing changes to increase profitability.

A better customer experience, more quality control over your inventory, and dynamic pricing capabilities are all made possible with Mapping.Works - Rooms , ultimately giving you a competitive edge.

BUSINESS ADVANTAGES

Room name unification

Standardize room data, images and descriptions, so you and your customers can compare rooms accurately.

Customer retention

Improve customer retention with well organized, and content rich search results for your users.

Personalized results

Create personalized customer experiences with advanced filtering options made possible with room mapping.

Dynamic pricing

Establish pricing dynamically based on actual market pricing to increase the potential for conversion and maximize profitability on each booking.

VIDEOS

THEY MAKE US AWESOME
MAPPING.WORKS ROOMS

THE ESSENCE OF ROOM MAPPING

An overview of Mapping.Works Rooms by Ian Arroyo,
VP Business Development.